Have you ever checked the statistics of the outdoor hoarding you are selecting ?
Let us show how it works.
The above picture shows a hoarding of 30′ x 15′ on the Narayana Flyover as shown in map. The following are statistics for the same.
Daily Vehicle Count: 1,02,474* which includes Sedan, Hatch Back, SUV’s, Scooter, Motor Cycle, Auto, Buses, LCV, HCV & Cycles.
Daily Audience Count: 3,27,173*
Total Monthly Audience Count: 98,15,175*
Average Monthly New Audience Count: 17,50,373* (Expected Daily change of Audience 10 – 20%)
* Count as per survey of 2011
The above site will give total new audience at a cost of 9 Paisa per view & impact full eye balls at 1.7 Paisa per view.
This was just a basic study, we have detailed outputs for our clients with specific audience capturing.
So, what are you waiting for ?
Contact us to plan your campaigns strategically to target the required audience.