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Advantages Of Television Advertising

2019-02-27T19:42:08+05:30By |Advertising, Blog|

The average household owns 2.24 televisions, according to A.C. Nielson, the company responsible for compiling television ratings. A recent study says people watch on average, more than four and a half hours of television a day. Cable and satellite make TV reception possible almost anywhere, and television remains a top leisure activity. A large audience

Outdoor Advertising

2010-10-14T07:56:57+05:30By |Advertising, Blog|

Out-of-home advertising (or outdoor advertising) is made up of more than 120 different formats. Outdoor advertising is essentially any type of advertising that reaches the consumer while he or she is outside the home. This is in contrast with broadcast, print, and internet advertising. Out of home advertising, therefore, is focused on marketing to consumers

Radio Advertising

2010-10-14T07:50:40+05:30By |Advertising, Blog|

Commercial radio stations make most of their revenue selling “airtime” to advertisers. Of total media expenditures, radio accounts for 6.9%. Radio advertisements or “spots” are available when a business or service provides valuable consideration, usually cash, in exchange for the station airing their spot or mentioning them on air. Five Keys to Radio Advertising Success

Television Advertising

2010-10-29T17:00:02+05:30By |Advertising, Blog|

A television advertisement or television commercial or TV ad, or advert, commercial, advertisement or simply just ad or ad-film is a span of television programming produced and paid for by an organization that conveys a message. Advertisement revenue provides a significant portion of the funding for most privately owned television networks. The vast majority of


2010-10-28T08:50:35+05:30By |Advertising, Blog|

Advertising is a form of communication intended to persuade an audience (viewers, readers or listeners) to purchase or take some action upon products, ideals, or services. It includes the name of a product or service and how that product or service could benefit the consumer, to persuade a target market to purchase or to consume

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